Ads that convert.
Systems that close.
I don't hand you off to five different vendors. I build the whole thing myself — the ads that earn attention, the creative that earns trust, and the funnel that turns a click into a booked call. One person, one system, fully accountable for the result.
Four disciplines. One system for your business.
Most of what gets called "digital marketing" is one piece of this, handled in isolation. If you've ever hired for just ads, or just a website, and still didn't get the results you needed — this is usually why. Handled together, these compound.
Paid Advertising
Facebook & Instagram campaigns built around what actually matters to your business — cost per qualified lead, not vanity metrics.
Creative & Video
Short-form video and ad creative made to earn your audience's scroll-stop — not just look good sitting in a portfolio.
Funnels & Websites
Landing pages and funnels with one job: turn the people who click your ads into leads who are ready to talk to you.
Email & Automation
Follow-up sequences and automation so your leads never go cold just because no one got back to them fast enough.
Proof, sites, and the creative behind them.
Ad performance proof first, then the live websites and funnels, then the reels and creative driving traffic to all of it.
Media buyer proof
Screenshots straight from the ads manager and automation dashboards — plus a look at where the work actually happens.
Websites & funnels, live in market.
Four funnel and website builds currently running for clients. Each one handles its own piece of the system — from webinar registration to lead capture to a full personal brand site.
American First Mortgage
A licensed mortgage brokerage (NMLS #1566096) serving first-time buyers, home movers, and refinancers needed to build trust fast with a naturally cautious audience — and turn that trust into leads.
A low-pressure, guidance-first tone paired with visible trust markers — licensing info and equal housing disclosures — to reduce friction before asking for any commitment.
Clean hero section, clear value propositions, client testimonials for social proof, and an embedded lead-capture form to funnel visitors toward one clear action.
Serve. Lead. Inspire. — 20th Anniversary Event
Keynote speaker and leadership coach Dr. Bryan K. Williams needed maximum registrations for a free 3-day live virtual training marking his 20th anniversary — a lead-magnet built to feed an upsell funnel.
Scarcity (capped at 100 seats) paired with heavy credibility stacking — client logos, press-style credentials, and a video preview — plus an extensive FAQ to pre-handle objections before they cost a signup.
A detailed day-by-day agenda, embedded credibility elements, objection-handling FAQ section, and a giveaway mechanic specifically designed to drive live attendance, not just registration.
Greta Blackburn — Coming Soon
A new personal brand — "Greta B, The Empress of Longevity" — needed to build anticipation ahead of an undisclosed launch, without revealing the offer itself.
A lightweight "coming soon" pattern: playful, personality-driven copy and a minimal single-CTA layout that keeps the focus on one action instead of competing messages.
An email opt-in form built to grow a waitlist pre-launch, ahead of the full site or product going live.
Hotel Financial Coach — Webinar Registration
David Lund, "The Hotel Financial Coach," runs a recurring free training series for hotel managers on financial leadership, budgeting, and profitability — and needed a registration funnel that wouldn't compete with his main site for attention.
A standalone, focused webinar page kept separate from the main site, optimized specifically for converting hospitality-industry traffic into signups.
A dedicated registration funnel built to support the recurring training series on an ongoing basis.
Ad creative in motion
Short-form video and static creative made to earn the scroll-stop.
Built to help brokers sell homes easily
An ad created for real estate brokers — designed to catch a buyer's or seller's attention and move them straight toward reaching out about a listing.
Five stages, in order, every time.
Not a framework for the sake of having one — this is the actual sequence your project goes through, from our first call to scaling what works.
Understand
Your business, your offer, your audience — and what "success" actually needs to look like before I build a single ad.
Build
Creative, campaigns, funnel, and landing page — built as one connected system for your business, not separate deliverables.
Launch
Your system goes live in market, with tracking in place from day one so you're never guessing what's working.
Optimize
Real performance data drives every change — creative, audience, offer, or funnel step — based on how your audience actually responds.
Scale
Once something is proven to work for your business, budget and reach follow it.
A marketer who thinks past the ad platform.
If you run a real estate team, a mortgage or insurance business, an e-commerce brand, or a lead-gen operation, you've probably worked with someone who could manage a media buyer's dashboard — but couldn't tell you why traffic wasn't turning into revenue. That's the gap I work in. I'm Mark Anthony Daguplo.
[Personal note: how you got into performance marketing, or what you find most interesting about it — a couple of sentences, in your own words.]
What clients say.
A few words from businesses that trusted the system to turn traffic into leads.
We hired Mark to manage our paid advertising and improve our landing page and funnel. He didn't just focus on getting clicks — he looked at the entire customer journey and helped us build a system that consistently brought in qualified leads. His understanding of ads, funnels, and conversion strategy made a big difference for our business.
Mark handled our Facebook advertising and helped us improve our funnel from the ground up. He was proactive with testing different creatives and audiences, and he always looked for ways to improve our results. We appreciated that he understood both the technical and creative sides of digital marketing.
Mark helped us create a better-performing landing page and advertising strategy for our lead generation campaigns. The funnel was cleaner, the messaging was stronger, and our campaigns became much more organized. He was easy to work with, responsive, and clearly understood how to turn traffic into actual leads.
Have a campaign, funnel, or growth
problem that needs fixing?
Tell me what's not converting and where — traffic, creative, the page, or the follow-up. I'll tell you honestly whether I can help before we talk about anything else.